A reader emailed asking if the adage that a blogger should obsess on a topic was still valid or not, due in part to the rise in personality-driven websites that seem to be more and more successful.
**[Listen here.](http://shawntoday.s3.amazonaws.com/audio/shawntoday-2012-11-28_322314.mp3)** (07:42)
(P.S. Have a question or topic suggestion for a future episode? Email [email protected].)